Following the success of The Fellas’ previous set, the goal for the season 5 design was to push things further than ever before. Working closely with Joshua Larkin (Co-founder of The Fellas Studios) and Tessa Titterington (Creative at The Fellas Studios), we led the design process from initial concept to final delivery of a 1:1 scale, fully visualised model.
The core challenge was to evoke an "outdoor" atmosphere within a confined space. By focusing on the look and feel from every camera angle and finding new ways to create the illusion of depth, we successfully developed The Fellas Studios' most technically ambitious and unique set to date.
The digital model was also then used and adapted to create an atmospheric end-card graphic to support the trailer, marking the launch date of the new season.
A huge thank you to everyone involved at The Fellas Studios, and to the highly skilled artisans supporting the physical build process, without whom this would not have been possible.